Strategy

  • Lidl is now your phone operator

    Lidl is now your phone operator

    Executive Summary The business world is going through a massive change in 2026. Traditional boundaries between different industries are completely disappearing. Companies are no longer asking how to sell more in their own category. Instead, they are asking what other services they can offer. A discount supermarket like Lidl now sells mobile phone plans, and…

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  • The Era of No Sundays, ever is ended? 

    The Era of No Sundays, ever is ended? 

    340. That is the exact number of stores Mercadona is opening on Sundays this summer. Last year, it was only 130. They basically tripled it. This is a radical shift for a company that used to treat its operational calendar like holy scripture. For decades, their golden rule was completely non-negotiable: “No Sundays, ever.” Now,…

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  • The Ghost Wall: Why Mercadona is Killing the Fish Counter

    The Ghost Wall: Why Mercadona is Killing the Fish Counter

    I walked into my local Mercadona last week and saw something strange. There was a giant, empty grey wall where the fish counter used to be. No ice, no smell, no noise. It looked like a ghost lived there. I took a photo because it felt like the end of an era. A few days…

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  • Poland’s Growth Engine is a Margin Trap

    Poland’s Growth Engine is a Margin Trap

    Welcome to the biggest trap in modern retail. For years, Western FMCG (Fast-Moving Consumer Goods) manufacturers have looked at Central and Eastern Europe (CEE) as their golden ticket. They wanted to sell more products. They wanted volume growth. As sales slowed down in rich Western countries, brands looked East to find a rising middle class…

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  • The Small Appetites Economy: How Weight-Loss Drugs Are Rewriting the Rules of Retail

    The Small Appetites Economy: How Weight-Loss Drugs Are Rewriting the Rules of Retail

    There is a quiet revolution happening inside the grocery shopping cart. For decades, supermarkets and food brands made their money by encouraging consumers to buy more, eat more, and snack often. But new data from June 2026 (Kantar WorldPanel «The Ripple Effect: How GLP-1 Medications are Reshaping the UK Grocery Landscape» (3rd Annual Insights Report))…

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  • European Retail Self Checkout Shrinkage 2026: 22% Loss

    European Retail Self Checkout Shrinkage 2026: 22% Loss

    For the past ten years, retail executives had a beautiful dream. They imagined a modern supermarket with no queues, very few employees, and customers happily scanning and paying for their own groceries. Today, that dream is hitting a hard reality. Across the global retail and Fast-Moving Consumer Goods (FMCG) sectors, a massive re-evaluation is underway.…

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  • The most reliable car brands in 2026 US

    The most reliable car brands in 2026 US

    The 2026 J.D. Power Vehicle Dependability Study exposes a massive failure in modern product development. The numbers are clean, clear, and damning. First, 58% of car owners state that over-the-air (OTA) software updates gave them absolutely zero benefit. Second, these same updates caused a 14% spike in vehicle problems. Finally, for three consecutive years, smartphone…

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  • EU international trade 1Q 2026

    EU international trade 1Q 2026

    €145.3 billion. That is the exact amount of money the European Union spent on imports from China in the first quarter of 2026 alone. This massive figure highlights the importance of retail margin protection for businesses competing in global markets. If you want to see how deep this dependency goes, look at the chart. It…

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  • Ferrari Chief Marketing is out

    Ferrari Chief Marketing is out

    $4 billion in market value gone in 48 hours. This is the exact price of a bad launch strategy. Ferrari revealed its first electric car, the €550,000 “Luce.” The stock market reacted instantly, and the company value dropped. Days later, Enrico Galliera was out. He was Ferrari’s Chief Marketing Officer for 16 years. Corporate PR…

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  • 3 Euro Parcel Tariff in 6 Days: How Temu and Shein Found the Loophole

    3 Euro Parcel Tariff in 6 Days: How Temu and Shein Found the Loophole

    The cross-border game is changing. If your entire strategy is to sit back and wait for the new EU small parcel tax to level the playing field, you are dreaming. My direct, professional opinion is that this tax reform is not the solution many traditional retailers believe it to be. If you do not adapt…

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