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2 minutesUS Brand Equity Harvesting Trends: $3.9T Profit vs Quality
75% of consumers faced a product failure or bad customer service last year. That is double the rate recorded in 1976. Recent US brand equity harvesting trends may help explain this sharp increase and its impact on customer experience. At the same time, US corporate profits hit a record $3.9… Continue Reading
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4 minutesRetail Supply Chain Sourcing Trends 2026: The 77% Shift
China holds a $1 trillion trade surplus with the rest of the world. It is the primary source of imports for 100 countries. Looking ahead, retail supply chain sourcing trends 2026 are likely to be shaped by China’s dominant position. To put that in perspective, the U.S. is the top… Continue Reading
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4 minutesSupermarket Food Service Trends 2026: Mercadona
€3 billion. That is how much Mercadona makes selling prepared food in Spain. They now sell more ready-to-eat meals and coffee than McDonald’s and Burger King combined in the Spanish market. These numbers perfectly illustrate the dramatic Spain supermarket food service trends 2026 is expected to bring. For decades, local… Continue Reading
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4 minutesEurope Retail Best Employer 2026: DM Ranks #64, Ikea #120
Zero out of the top 50 employers in Europe in the 2026 Financial Times ranking are traditional retailers. This observation highlights the ongoing challenges for the retail sector, especially when measured against titles like Europe Retail Best Employer 2026. Look at Fast-Moving Consumer Goods (FMCG) companies like L’Oréal. They sit… Continue Reading
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4 minutesFMCG skincare market trends 2026: NIVEA drops 6.8% vs Derma
NIVEA sales dropped 6.8% in the first half of 2026. These results can be better understood when looking at FMCG skincare market trends 2026. In the second quarter alone, sales fell 6.7%. Because of this drag, parent company Beiersdorf was forced to cut its corporate financial guidance for the year.… Continue Reading
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4 minutesUS CPG Shrinkflation Market Trends: Betty Crocker Case
13.25 ounces. That is all that is left of a standard Betty Crocker cake mix box. This change is just one example of US CPG shrinkflation market trends affecting everyday products. For decades, the standard weight for a box of cake mix was 18.25 ounces. Over the years, food manufacturers… Continue Reading
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4 minutesThe Doubt Economy: Why Proof Beats Hype in Retail
69% of consumers have completely dumped a brand because they stopped trusting its business practices. A new report on global retail trust metrics 2026 shows this trend is only expected to continue as shoppers become even more selective. This is not a temporary dip in customer satisfaction. This is a… Continue Reading
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5 minutesGlobal Beer Market Trends 2026: The $41B Zero-Alcohol Shift
The Numbers Behind the Decline Recent industry reports show a noticeable drop in beer production across major Western markets: Many market analysts look at these numbers and claim that traditional beer is dying. They see younger consumers drinking less alcohol and conclude that the entire category is facing an irreversible… Continue Reading
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5 minutesWorld GDP Share 1820 to 2025: The Economic Transition
Right after WWII, the U.S. held 30% of global economic power. By 2025, that share dropped to 14.7%. These trends reflect the shifting world GDP share 1820 to 2025, with China now holding 21.8%, and the EU sitting at 12.3%. These numbers are facts. They show a fundamental shift in… Continue Reading
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5 minutesSpain Grocery Private Label Share 2026 Market Trends
82.6%. That is the sales share Lidl España captured with its private label this year. Mercadona sits right behind at 78.6%. Aldi follows closely at 77.5%. These numbers will help shape the Spain grocery private label share 2026 outlook. If you look only at these numbers, the headline seems clear:… Continue Reading
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5 minutesEurope Grocery Retail Consolidation 2026: REWE & Carrefour
M&A deals in European grocery retail are up 30% since 2020, reflecting a broader movement toward Europe grocery retail consolidation 2026 is expected to accelerate. Corporate presentations call this trend “strategic scale” and “portfolio optimization.” The real reason is simpler: organic volume growth in European grocery retail is dead. Population… Continue Reading
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5 minutesSpain Eclipse 2026 Retail Demand Insights Revealed
€360 million will enter rural Spain in just seven days. Over 446,000 extra tourists are moving into small interior towns inside the path of totality for the total solar eclipse. The Spain eclipse 2026 retail demand is set to be unprecedented as local businesses prepare for this dramatic influx. Small… Continue Reading
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5 minutesGlobal iPhone Price Index 2026 and Consumer Behavior
$2,592. That is what an iPhone 17 Pro costs in Turkey today. In Japan, the exact same phone costs $1,121. These dramatic differences are part of what the global iPhone price index 2026 aims to explore. That is a $1,471 price difference for the exact same device coming off the… Continue Reading
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4 minutesSelf-Checkout Shrinkage European Retailers Study 2026
In 2026, 27% of shoppers admit to stealing at self-checkout. Automation did not kill the cashier. It just turned regular customers into angry, unpaid workers – and in many cases, part-time thieves. We spent a decade trying to eliminate store staff. Now, major retailers are spending millions to bring them… Continue Reading
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5 minutesEurope FMCG Market Trends 2026: Danone vs Private Label
The North American yogurt market grew 11% last year, yet Danone’s volume dropped 2%. Following these weak metrics, financial firm Jefferies downgraded Danone to “Underperform” and cut its price target to €62. Many industry analysts quickly claimed that brand loyalty in consumer goods is dead. That conclusion is wrong. Brand… Continue Reading
Hi! I’m Andrew Dremin
Top 5 Retail Influencer in Spain · 15+ Years in Global Strategy, Procurement & Retail Transformation · Top 50 World Thought Leaders in Economics
I deconstruct the mechanics of global FMCG and retail commerce. My LinkedIn analysis and newsletter serve as an industry intelligence hub, reaching 450,000+ weekly industry members.
Featured article
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FMCG skincare market trends 2026: NIVEA drops 6.8% vs Derma
NIVEA sales dropped 6.8% in the first half of 2026. These results can be better understood when looking at FMCG skincare market trends 2026. In the second quarter alone, sales fell 6.7%. Because of this drag, parent company Beiersdorf was forced to cut its corporate financial guidance for the year. To stop the top-line decline,…
